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28/03/2001

VIEWERCOM ALLIANCE FOR UK MARKET

UK COMPANY Viewercom, the new media subsidiary of Reflec plc and worldwide distributor of the patented chroma-key solution ‘Chromatte’, have announced a strategic alliance with integrated broadcast graphics provider vi[z]rt.
The alliance will bring visual presentation tools to the corporate market under the name of vi[z] presenter.
As part of the turnkey corporate presentation solution, vi[z]rt will provide modelling for the real-time creation of 2D or 3D graphics, content management for the co-ordination of graphics through specifically designed corporate and financial templates and a virtual studio package which allows for the integration of the corporate presenter into a virtual set, utilizing the Chromatte system.
Chromatte has already been used by high profile organizations including the BBC, Warner Bros, Disney and Star TV. The system reportably reduces the need to set up complex and controlled lighting conditions, and enables users to achieve high quality chroma-keying.
Stuart White, Managing Director of Viewercom, said: "By combining the breakthrough technology, Chromatte, with vi[z]rt's leading edge graphics and virtual studio solution, companies now have a proven solution to produce and display high-end visual presentations. Our combined technologies present an elegant and cost-effective solution to a market in which major industrial and commercial organisations are continually striving to enhance their internal and external communications.”
Viewercom will promote vi[z] presenter in the UK corporate market place in partnership with vi[z]rt's existing UK partner, Phoenix TV. (GB)
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