Broadcast News

Bookmark and Share
29/06/2004

Mill ‘Mountain’ awarded Cannes Lion Grand Prix

The Mill production Playstation ‘Mountain’ has been honoured with arguably the most prestigious prize in advertising, the Cannes Lions Grand Prix.
According to the 22-strong judging panel, Mountain was rewarded with the top prize in recognition of “simplicity of idea and magnitude of execution.” The Mill helped such magnitude of execution by creating 146,000 digital people to form the eponymous – and now famous – mountain.
“The ad’s success stems from a strong team,” said TBWA’s TV producer, Kate Hitchings. “Everyone from client, agency, production company and facility house gave it their all. The Mill was an integral part of the production; the end result wouldn’t have been the same without them.”
The Mill provided visual effects for many other Cannes Lions winners including a gold for Lynx ‘Getting Dressed’ and bronzes for Nike ‘The Other Game’ and three TBS commercials completed at The Mill New York – ‘Name’, ‘Wings’ and ‘Strange Fruit’.
(GB)

Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

26/09/2017
Northern Ireland Welcomes New Production
Filming is to commence in Northern Ireland this month on a new dramatization for BBC One entitled Dave Allen At Peace. The project, in which Northern
25/09/2017
IPE Timing System Installed In Production Facility
Norway's TV 2 has installed IPE's IDS production timing system as part of its new broadcast and production facilities in Bergen. The IDS system is cu
21/09/2017
Radford Uni Upgrades Educational Television Production Studio
Radford University has recently upgraded its educational television production studio to a fully HD environment. The school purchased four Z-HD5000 ca
20/03/2017
Creative Drive Remains The Beating Heart Of Post Production
We work in an industry where literally "time is money", and while technology and the way we work may have changed over the years, the drive for greate
30/06/2017
Lipsync Provides Full Sound And VFX Post-Production Services For Drama
LipSync has announced its role in providing full sound and VFX post-production services for upcoming drama Alone in Berlin. From tomorrow,01 July, the
28/06/2017
ETL Systems Provides RF Equipment For UHD Production Truck
ETL Systems has helped Timeline Television build its first UHD production/uplink truck – designated "RF1" – for use with major UK broadcasters. To mee
21/06/2017
Sony's Hawk-Eye Captures Theatre Production In Technology World-First
Sony Digital Cinema 4K and Hawk-Eye Innovations have announce the first full proof of concept of Hawk-Eye's globally-renowned technology outside the w
21/11/2017
Ross Video Announces New Software Defined Production Solution
At Inter BEE 2017, Ross Video recently unveiled the latest addition to its Software Defined Production (SDP) range of solutions, that also includes th
15/11/2017
Broadcasters & Post Production Facilities Digitising Legacy Tape Formats: Pt 2
The second in a series of articles by Pat Horridge of VET Training covering the issues facing broadcasters & post houses needing to digitise legacy ta
13/11/2017
All Your Production Needs Under One Roof
Here at Brunswick we are passionate about film and photography and do want to offer the best possible experience for you during your time here. We off
09/11/2017
Cache Media Delivers Marshall Equipment To Production AV
Cache Media has confirmed it has sold four new Marshall CV225-M Lipstick cameras and a Marshall CV-RCP 100 touchscreen controller to AV rental company
08/11/2017
Production Guild Confirms New Events
The Production Guild of Great Britain is to commence a new series of events this month with some of Britain's most experienced production professional
07/11/2017
Studio81: A Dedicated Drama Production Hub
Lies We Tell. The Limehouse Golem. Ghost Stories. Funny Cow. Walk Like A Panther... There's one overwhelming reason why these great British films have
19/09/2017
Ross Video Is Smart Production
Ross Video is committed to smart production, helping our customers deliver expert broadcasts efficiently and effectively, writes Jennifer Markey, Vice
19/09/2017
Sky Boosts Irish Production Sector
Sky has confirmed its investment in the Irish production sector with the announcement of a new content fund of more than €2m (£2m) for its Sky 1 chann