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SAM And Boxer Unveil Partnership

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Snell Advanced Media (SAM) has confirmed the appointment of Boxer as a strategic partner in the UK for its range of live production, infrastructure, media management and workflow solutions.

Said Bacho, Chief Business Development and Marketing Officer, SAM, said: "We're delighted to welcome Boxer to SAM's strategic partner team. Boxer is a significant player in the UK market with extensive industry knowledge and experience. We look forward to working together to introduce SAM's market-leading technology to Boxer's extensive customer base."

Jayson Chase, Commercial Director, Boxer, added: "Boxer is delighted to be working with SAM – one of the world's leading broadcast technology manufacturers. SAM is at the forefront of the IP video revolution, seamlessly blending this new approach with their complete range of production, newsroom and playout products. We look forward to bringing new solutions to our customers with the SAM portfolio of products."

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