Broadcast News

Bookmark and Share
11/05/2016

Toast TV Creates tootle.co.uk's First TV Ad

News Image
Toast TV has teamed up with tootle.co.uk to create its first television advertising campaign.

tootle.co.uk is an online platform which helps customers find a buyer for their car from a network of hundreds of competing dealers and car buying services. The campaign aims to drive brand awareness and uptake of tootle.co.uk's services. The new platform allows customers to upload a profile of their car online and receive bids from dealers within minutes.

The Toast TV campaign, which will feature toy cars racing to bid for a seller's vehicle, will appear in the summer across multiple TV channels in the UK including C4, Sky Sports, Dave and More 4. Toast is also creating a radio campaign.

Cara Whitehouse, CMO of tootle.co.uk, said: "We're excited to be taking the next step in growing our brand and changing the way people sell cars. tootle.co.uk is disrupting a market with deeply ingrained behaviours, and Toast's creative concept brings the unique benefits of using our platform to life in a clever and compelling way."

Felicity Warren, Managing Director of Toast TV, added: "tootle.co.uk is the perfect brand to take to TV – it's an innovative and dynamic company and our cut-through concept for TV and Radio is sure to make its mark in this crowded market place."

www.tootle.co.uk

(JP)
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

13/03/2024
Mediaproxy Supplies LogServer Platform To Sky Deutschland
Mediaproxy has supplied its LogServer logging platform to Sky Deutschland to replace a previous recording set-up for their Sports Channels. The instal
26/10/2005
ADS Tech launch Instant TV Deluxe
ADS Tech (www.adstech.com), a leader in consumer video editing solutions, has announced the launch of the Instant TV Deluxe, an external TV tuner, vid
05/07/2016
Production News : NOW TV Combo Launched
NOW TV has launched the NOW TV Combo - the UK's first ever contract-free triple play bundle, offering the latest and best TV, unlimited broadband as w
30/10/2019
Broadpeak's Solutions Gain Momentum In Android TV Environment
Broadpeak® has announced that its nanoCDN™ multicast ABR and umbrellaCDN™ CDN selection solutions are gaining significant momentum in the Android TV e
27/09/2012
smartclip Publish Findings On Connected TV Users
smartclip, the multiscreen video and brand advertising platform, has published the findings of the first ever research on Connected TV users. In assoc
26/06/2008
Content Creators Get Upload TV
An innovative communications company, Uploaded.TV has announced the launch of its website where members can send their videos to real TV. Uploaded.TV,
19/08/2008
Brits Break Free Of TV Schedule With Digital TV But Gen Y Still Love It Live, Report Reveals
The ability to pause rewind and record TV is freeing Britons from the fixed TV schedule according to a survey of 2,000 UK digital TV viewers, commissi
18/02/2020
Cello Launches New FreeviewPlay Range
British TV manufacturer Cello has launched new FreeviewPlay range with Alexa voice control, powered by netgem.tv. Available in screen sizes 24-inch up
13/03/2023
Amagi Teams Up With FINTECH.TV
Amagi has partnered with the leading global fintech news provider, FINTECH.TV, to launch, distribute, and monetize its channel on Free Ad-supported St
20/03/2023
Playbox Neo To Display Broadcast TV Channel Branding And Playout Solutions
PlayBox Neo is to demonstrate the latest additions to its range of broadcast TV channel branding and playout solutions at the NAB Show in Las Vegas. E
12/12/2018
Guigo TV Launches OTT Offering Powered By VO's TVaaS Cloud-Based TV Platform
Viaccess-Orca (VO) has announced that Brazil's Guigo TV is launching a new OTT offering powered by VO's TVaaS cloud-based TV platform, VO's DRM soluti
04/03/2024
Accedo Acquires Easel TV
Accedo has acquired Easel TV, the UK-based provider of advanced streaming technology and digital media solutions founded by well-known media executive
14/12/2023
Hubei TV Selects Ateme's TITAN Encoding And Transcoding Solutions
Ateme has announced that Chinese TV station Hubei TV chose Ateme's TITAN encoding and transcoding solutions for its Master Control Room (MCR) resource
12/12/2023
Reporter TV Chooses LiveU IP-Video EcoSystem
Reporter TV has selected the LiveU IP-video EcoSystem to expand its newsgathering capabilities all over India in the run-up to the 2024 Indian electio
17/04/2023
Triveni Digital Partners With Pearl TV
Triveni Digital and Pearl TV have announced that Triveni's StreamScope® XM Analyzer and Monitor are the industry's first test and measurement products