Globecast Selects NovelSat NS3 For Global Satellite Video Distribution

Globecast has announced it is to use NovelSat spectral efficiency software for the global satellite video distribution of some of the major events it covers. The news follows the successful satellite distribution of a string of high-profile news and sporting events using NovelSat NS3.

Globecast distribute SD, HD and 4K video from some of the most watched live news and sporting events and will now be adding NovelSat satellite transmission solutions to its existing capabilities. Using NovelSat NS3-based NS1000 and NS2000 Satellite Modulators and Demodulators, the company is able to deliver more video services using less satellite bandwidth, and thereby creating greater efficiency.

NovelSat NS3 technology utilises satellite spectrum more efficiently than DVB-S and DVB-S2 standards; it increases data rates by more than 30% compared with many existing modulators, demodulators and modems. Furthermore, in extreme conditions, NovelSat NS3 boosts network reliability and efficiently handles channel impairments including phase noise, non-linearity, jamming and interference.

"As a key partner for our broadcast customers, we've built a reputation for delivering a high quality service, which allows broadcasters to ensure the best possible viewer experience," said Liz McParland, Contribution Sales Manager of Globecast. "Using NovelSat NS3 technology for our high-profile broadcasts, Globecast can deliver consistently high quality content from start to finish with limited satellite bandwidth."

As display quality continues to improve, with growing demand for 4K and UHDTV, viewers of premiere sporting events are increasingly expecting higher definition content. This new demand could quadruple current bandwidth requirements, further increasing the necessity of technologies such as NovelSat NS3 to help control costs by optimising the efficiency of satellite bandwidth.

"Globecast has been particularly successful in showcasing how NovelSat NS3 can help to streamline broadcast distribution operation," said Dan Peleg, CTO of NovelSat. "Our NovelSat NS3 technology raises the standard of spectral efficiency and performance in the satellite broadcast industry, putting our customers at the forefront of broadcast technology and viewer satisfaction."

www.globecast.com

www.novelsat.com

(JP/LM)