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14/10/2015

OBs – When Bigger Isn't Always Best

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Vivid Broadcast is a small independent with an eye to innovation.

Always looking for a better fit for clients' expectations, they grew their sleek, ergonomic range of Flypacks from the ground up and sought to ensure that the user experience was not compromised. And now they've applied that same ethos to their OB trucks.

If you've ever had the dubious pleasure of arranging parking for an OB you'll know that a yellow line can make or break the entire gig. Vivid's OB offering is about providing small but powerful trucks that don't need lots of parking dispensations or road closures and come without the higher operating costs of larger units.

The latest Vivid truck, although a non expanding rigid, is like Dr Who's Tardis; it's big enough to comfortably sit six people in production in addition – and in some style.

"After listening to our clients, we've added those personal touches that – we hope – will make life on the road that much more comfortable," says Rory Springthorpe, Managing Director at Vivid Broadcast. "We don't just want to provide a truck that does the job but seek to create an environment that is pleasant to work in."

Rethinking solutions to client needs is what Vivid is all about. And it follows on from their commitment to not only maintaining high production values but also wanting to be good people to work with.

"Being friendly and approachable is absolutely key to who we are. Clients enjoy working with a tight-knit team that feel like friends. I believe that's been key to developing long-term relationships and growing the business."

The approach appears to have paid off. In the last round of BBC procurements, Vivid became an approved supplier and, for a relatively small company, they have more than their fair share of clients and shows – and Rory hints at some exciting new clients, including Pinewood Pictures and BBC Sport.

"We've seen an increase in demand even just over the last few months – both from existing clients and new. Whether it's providing engineered facilities or complete production – we're genuinely thrilled to be able to support our clients with the service they need."

Now Vivid is celebrating ten years in the business, and that commitment to friendly innovation is likely to be a hallmark of the decade to come.

"The constant challenge to grow our offering and infrastructure to better serve our clients whilst making sure we stay fresh, creative and approachable as the business grows," says Rory.

Vivid look set to continue being a key part in the ongoing shake-up of the OB market.

Join Vivid Broadcast on –

Facebook: www.facebook.com/vivid.uk

Twitter: @vividuk

Instagram: instavivid

www.wearevivid.co.uk

(JP)
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