Broadcast News

Bookmark and Share
09/01/2015

UHD Alliance Formed To Push 4K

News Image
A group of Hollywood studios, consumer electronics brands, content distributors, post-production and technology companies have launched a new 'UHD Alliance' to support innovation in 4K and higher resolutions.

The alliance is formed by global companies including DIRECTV, Dolby, LG Electronics Inc., Netflix, Panasonic Corporation, Samsung Electronics Co., Ltd., Sharp Corporation, Sony Visual Product Inc., Technicolor, The Walt Disney Studios, Twentieth Century Fox and Warner Bros. Entertainment.

It has been created with "the consumer in mind" and will aim to provide information on UHD content and devices to facilitate widespread access to the format. It will also seek to help consumers "benefit from a seamless, integrated and high-quality Ultra-HD ecosystem" by making UHD content and devices being clearly identifiable in-store.

"As the UHD environment continues to evolve, we are strengthening our commitment to high-quality UHD content and devices," said Hyunsuk Kim, President, Visual Display Business at Samsung Electronics. "The Alliance will encourage the development of high-quality UHD content while distinguishing TVs that provide the most premium UHD viewing experience."

"The innovative advancements and quality improvements with TVs are evolving rapidly, as seen throughout CES," said Mike Dunn, President, Twentieth Century Fox Home Entertainment. "The UHD Alliance will benefit consumers by identifying products and content that will give the true UHD experience."

"These technologies allow us to utilise a much broader palette to tell our stories while providing viewers with true-to-life colours, superior contrast and premium picture quality," said Ron Sanders, President, Warner Bros. Home Entertainment. "Working with a wide industry consortium is the best way to deliver these experiences within premium entertainment."

"The UHD Alliance aims to ensure that all of the links in the chain – from the production, distribution and consumption of content to the playback capability of devices – meet the premium quality standards, whilst embracing options that are open and allow flexibility in the market," a statement said.

www.samsung.com

(IT/JP)
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

26/01/2024
Broadcast Electronics Teams Up With WFUV
Broadcast Electronics, part of the Elenos Group, a global leader in designing and manufacturing broadcast products, including transmitters for TV, AM,
10/01/2024
Marshall Electronics Releases Its VS-PTC-300 PTZ Camera Controller
Marshall Electronics has released its VS-PTC-300 PTZ camera controller, providing the ability to manage multiple protocols, including NDI, RS232/RS422
21/03/2024
Joseph Electronics To Display A Range Of Videosys Camera Control Products
Joseph Electronics will be showing a range of Videosys camera control products at NAB 2024 (Booth C1708). Joseph Electronics will highlight Videosys B
20/03/2024
Marshall Electronics Introduces VMV-402-3GSH Switcher
Marshall Electronics introduces its VMV-402-3GSH Switcher at NAB 2024 (Booth C5912). The Marshall VMV-402-3GSH is a four-input, auto-scaling, seamless
20/01/2016
Harmonic, AsiaSat Launch UHD Channel
Harmonic and AsiaSat have come together to launch a new Ultra HD (UHD) channel, '4K-SAT2/HVN'. It is AsiaSat's second free-to-air UHD channel on AsiaS
23/05/2023
ACT Entertainment To Offer Lighting Controllers From Visual Productions
ACT Entertainment is to begin offering lighting controllers from Amsterdam-based manufacturer Visual Productions to customers in the United States. Th
18/04/2023
TrackIt Achieves AWS Media & Entertainment Competancy Status
TrackIt has announced that it is one of the first partners to achieve the AWS Media & Entertainment Competency status. This latest recognition confirm
22/02/2016
LEADER Joins TICO Alliance To Promote Efficient UHD Content Delivery
LEADER Electronics Corporation has announced that is has joined the TICO Alliance – a move it said was part of its commitment to ensure that its hardw
19/03/2024
Ambersphere Solutions Becomes Part Of ACT Entertainment
Ambersphere Solutions Ltd has officially become a part of ACT Entertainment, North America’s premiere supplier of entertainment technology. This acqui
07/01/2019
Atlona Unveils The AT-UHD-CAT-2
Atlona has announced the AT-UHD-CAT-2, the latest addition to the company's powerful lineup of HDMI to HDBaseT distribution amplifiers. Bringing all o
13/03/2023
MwareTV Offers Complete Content Management And Delivery Service
MwareTV has joined in partnership with a US content provider to deliver a complete one-stop service for ISPs, multi-dwelling organisations and more in
24/10/2023
Zixi Builds On Existing Alliance With Google Cloud
Zixi is building on its existing alliance with Google Cloud. Through this expanded alliance, companies in the media, telecommunications and entertainm
30/10/2018
Insight TV's 4K UHD Content Now Available To Stream On All UWP Devices
Insight TV has announced that its 4K UHD content is now available to stream on all Universal Windows Platform (UWP) devices. Insight TV has made its c
08/03/2016
VMI: HDR Survival Guide
This guide has been written as an overview of HDR technology for TV as it stands in January 2016. Article credit: VMI. HDR makes pictures STUNNING and
15/09/2015
NASA, Harmonic Launch NASA TV UHD
The National Aeronautics and Space Administration (NASA) and Harmonic have announced a partnership to launch NASA TV UHD, the first consumer UHD chann