Broadcast News

Bookmark and Share
25/06/2013

Campaign To Launch To Increase Global Acceptance Of HbbTV Standard

The HbbTV consortium will launch a strategic marketing campaign aimed at increasing global acceptance of the HbbTV standard.
As newly appointed co-chairs of the consortium's marketing group, industry experts Kirk Edwardson and Régis Saint Girons will work with the HbbTV membership to increase market awareness of HbbTV and accelerate the worldwide deployment of the standard.
The HbbTV consortium was formally established in 2010 and is made up of more than 60 TV broadcasters and consumer electronics companies. The HbbTV standard provides the industry with an open and business-neutral technology platform that seamlessly combines TV services delivered via broadcast with services delivered via broadband, in addition to enabling access to Internet-only services on connected TVs and set-top boxes.
The standard is already deployed in various European countries including Austria, Czech Republic, Denmark, France, Germany, Poland, Spain, Switzerland, the Netherlands, and Turkey, and a large majority of all connected TV sets sold in Western Europe implements the HbbTV standard. There are currently more than two million active HbbTV receivers in Germany and over half a million active receivers in France. Future HbbTV deployments have also been announced in Europe, Australia, Malaysia, and Vietnam. The HbbTV standard is also rapidly gaining additional supporters all around the world including the Americas and Asia.
"Over the last several years, HbbTV has gained significant market momentum and international support," said Klaus Illgner, HbbTV President. "We're very pleased with this growth and look to further increase the presence of HbbTV in Europe and the rest of the world with a renewed marketing focus that will push hybrid television services closer toward becoming a standard feature on connected TVs everywhere."
As co-chairs of the HbbTV consortium's marketing group, Edwardson and Saint Girons will be instrumental to advancing the hybrid television standard.
Edwardson is currently the head of marketing and sales engineering at Espial, a leader in on-demand TV software and solutions, and has been fundamental at driving Espial's business growth. Prior to working at Espial, Edwardson held various marketing leadership positions at Bell Canada, Nortel, and Corel. Edwardson has a bachelor's degree in economics from Carleton University.
Saint Girons has more than 20 years of experience in the middleware and digital TV industry. He is currently the chief executive officer of httv, a leader solution provider for digital and connected TV, and the president of the French HD Forum. Prior to joining httv, he most recently served as senior vice president OpenTV for NAGRA, a Kudelski group company. He has an engineering degree from Polytechnique Lausanne, Switzerland.
www.hbbtv.org
(CD/JP)
Solidmate Ltd Memory Card Hire London

Top Related Stories
Click here for the latest broadcast news stories.

22/09/2017
Production News : Sheridan Smith To Star In One-Off TV Special
ITV has announced details of a special one-off television special with Sheridan Smith. Smith, who is a singer and multi award-winning actress, will he
18/07/2017
Suitcase TV Announces Appointment & Promotions
Suitcase TV has announced the appointment of Kim Weis Hansen as their new non-executive director. Hansen has been a business consultant in Denmark for
07/07/2017
TNP Broadcasts Live For PoloCam TV
TNP Broadcast has provided IP Uplinks, signal routing and multiple feeds using its new IP VR360 Uplink and 4K production vehicle for the 2017 Queens C
04/07/2017
Chilean TV Channel Produces FIFA Football In Russia Live
Clear-Com® has announced that the Chilean national broadcaster, Red Televisiva Megavision S.A. (Mega), uses Eclipse digital matrix system with IP-enab
03/07/2017
Suitcase TV To Feature Iphrame Flyaway
Suitcase TV Ltd will feature Iphrame Flyaway, a highly portable production system that enables content publishers to produce more live events using th
22/06/2017
Workpoint TV Enhances Playout With PlayBox Technology
Workpoint TV has strengthened its playout capabilities with the addition of a latest-generation AirBox Neo and ProductionAirBox Neo from PlayBox Techn
21/06/2017
Unified Streaming To Power Dimsum Subtitles For Apple TV
Malaysian VOD service dimsum has chosen Unified Streaming, a leader in cross-platform video-streaming technologies, to provide WebVTT subtitle support
21/06/2017
Cordillera Commits To GatesAir For TV Spectrum Repack
GatesAir has announced that Cordillera Communications — a TV station group based in St. Paul, Minnesota — has selected GatesAir transmission equipment
20/06/2017
Bluefin TV Take To The Air
Bluefin Television have been covering aerial photography for many years, more recently using their own drone equipment but also using third party supp
18/05/2017
Recognition For Avid Customers At BAFTA TV Awards
A number of Avid customers have been recognised at this year's Virgin TV British Academy Television Awards, hosted by the British Academy of Film & Te
10/05/2017
Suitcase TV Brings Iphrame Flyaway To BroadcastAsia
At BroadcastAsia 2017, Suitcase TV will demonstrate its Iphrame Flyaway Production System. The Iphrame Flyaway Production Suite is a software-based re
05/05/2017
TV Documentary Filmmaker To Receive TiCA Accolade
Television documentary filmmaker, Paul Berriff OBE, is to receive a Television Cameraman's Award (TiCA) at this year's Guild of Television Cameramen (
05/05/2017
Cartesian Becomes First Consultancy To Join Digital TV Group
Telecommunications consultancy Cartesian has become the first member from the consultancy sector to join the Digital TV Group (DTG). The company will
03/05/2017
NFTS Launches Live TV Simulator Course
The National Film and Television School (NFTS) has launched a Live TV Simulator Sports Production course in partnership with HBS Broadcast Academy, th
03/05/2017
CHEK TV Invests In Snell Advanced Media's Vibe Solution
Canadian broadcaster CHEK TV has invested in Snell Advanced Media's (SAM) fast news production solution Vibe, which will allow it to deliver news to a