SGO Widen European Presence

In a move to broaden its global presence in Europe, SGO is pleased have announced the appointment of Linka Broadcasting Group as official Mistika Reseller for the Turkey market.
Director of SGO Global Sales and Operations, Geoff Mills said: "Bringing Linka on board is a clear indication of how SGO does not always aim for the obvious regions and is ready to take on exciting emerging territories to benefit from Mistika's technology. Opportunities in Turkey are evident and Linka is in a strategic and influential position to introduce the industry there to Mistika. We are very excited to be working with Linka and have already planned multiple evaluations at Linka's news demo area and show-room, which are due to be launched."
Managing Director of Linka, Mehmet Melih Alaca said: "Linka is delighted to represent SGO in Turkey. We always aim to place our customers' needs as priority and advise them on the best technology and products in order to protect their investment. SGO gives us the unique opportunity to present a remarkable product such as Mistika to our audience."
Linka has been very successful within Turkey with sales of ARRI's new ALEXA digital cinematography camera, selling over fifty units in 2010, and placing an advanced order for a further fifty at IBC this year.
"Linka attracts leading technology which shows that Turkey readily grasps the best available systems and equipment for digital imaging. With the new partnership with SGO and Mistika, Linka aims to extend the best technology available into post production," said Steve Shaw, CEO of Light Illusion.
In a parallel development, Linka has also agreed a partnership with Light Illusion to support the colour calibration and colour management systems supplied by Light Illusion. As part of this agreement Light Illusion will be providing Linka with support for post production workflows and system design.
Already Linka has sold a number of LightSpace MS calibration systems, and two Film Profiling SCD systems into 2 of Istanbul's top film labs.
(LB)