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09/02/2011

Enter The Ninja!

Atomos has announced the release to worldwide distribution of its revolutionary Ninja: a portable touchscreen HD recorder that captures video direct from any camera with an HDMI output onto low-cost, removable 2 ½ inch hard disks.
Ninja transforms videomaking by: bypassing the image-degrading compression needed to squeeze HD onto in-camera flash storage, providing limitless and cheap storage through the use of removable 2 ½ hard disks and banishing worries about battery life with "looping", hot-swappable batteries.
Hidden inside Ninja's compact design is a hardware implementation of the Apples ProRes codec: a bit-perfect rendition of Apple's professional compression system that's designed to leave your final images looking as good as when they first hit your camera's sensor.
Atomos' unique battery-looping technology means that you never have to interrupt a Ninja recording to swap power cells. Just unplug the old battery and replace it with a fully charged one.
Ninja makes it easy to get video off your camera and onto your computer, with FireWire 800, USB 2 and 3 and e-SATA interfaces built in. Apple ProRes works natively with Final Cut Pro and on any computer with the ProRes codec installed (including suitably configured PCs).
Ninja is simple to use as well, with a no-nonsense, intuitive touchscreen that doubles as a viewfinder and playback monitor.
Atomos CEO Jeromy Young said: "It's hard to overstate the significance of the Ninja for anyone that makes video. We've worked with Apple to perfect our implementation of Apple ProRes, and using it is like storing a fine painting by gently rolling it up, instead of screwing it into a ball, which is what the in-camera codecs do."
(KMcA/GK)
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