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18 August 2008

F1 Acceleration With No Brakes - Arqiva Captures Speedway Action In HD

Arqiva has announced that it has upgraded Sky's coverage of key international speedway events to High Definition (HD).



Two HD Outside Broadcasts trucks were deployed to both the UK Speedway Grand Prix in Cardiff and the UK Speedway World Cup in Coventry.

Working closely with Sky each event involved around sixty-five Arqiva crew and twenty-seven HD cameras including seven radio cameras for comprehensive interview coverage.

The move to HD represents an important step up for Sky's speedway offering which Arqiva has serviced continuously for the past nine years.

Darren Long, Head of Sky Sports Operations, said: "Arqiva provides Sky with standard definition coverage of over forty speedway meetings each year. The decision to upgrade key speedway events to High Definition has been driven by demand from Eastern European countries where the sport is particularly popular and where HD technology is increasingly available.

"We are delighted to be able to utilise Arqiva's High Definition technology and expertise to further enhance our viewers' enjoyment of this exciting and entertaining sport."

Michael Bass, Managing Director of Outside Broadcasts at Arqiva Satellite Media Solutions, added: "Speedway bikes accelerate as fast as Formula 1 cars and HD picture and sound perfectly captures all the atmosphere of this adrenalin fuelled sport: we're delighted to be able to extend our High Definition capability to Sky Speedway.

"Our fleet of HD equipped Outside Broadcasts trucks are ideally placed to support the growing demand for High Definition sports broadcasting. We are pleased to be able to provide Sky with the flexibility of both Standard Definition and High Definition facilities to best meet the developing expectations of their viewers."

Further information is available at: www.arqiva.com

(KMcA)

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